So why optimize the meta description Tag?
So with so many search engines choosing to ignore the description tag, why bother to optimize it? The answer is simple.

So how should you optimize the meta description tag?
Like every other aspect of search engine marketing, relevancy is the key to obtaining better search engine ranking.

What to do with the Keywords Tag?
Much of the advice for your description tag also holds true for your meta keywords tag.

Optimizing the Keywords Tag
While you can add as many keywords as you wish to your keywords tag, I would avoid using more than 20-25.

What to do with the Keywords Tag?

Much of the advice for your description tagalso holds true for your Meta keywords tag.

The keywords tag used to be very important when optimizing a website with all the search engines spidering and utilizing the information.

When it became obvious to the search engines that webmasters were stuffing their keywords tags with dozens of unrelated search terms, the search engines moved away from algorithms that used information collected from keywords tags.

We are now at the stage where, very few search engines use the keywords tags to any significant degree.

However, examine your traffic logs and you will be surprised at how many different search engines bring traffic to your website.

I’ll bet there are many small search engines, bringing traffic to your website, that you have never heard of before.

With many of these smaller search engines relying on older technology, and with it only taking a couple of minutes to add a keywords tag, it is worthwhile to at least look at the way you format your meta keywords tag.

 

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